From the Christmas Movie Factory
Riley Vance (Shenae Grimes-Beech) is an eager young business school graduate who through confusion over résumés has been hired to be the assistant to William Young (Steve Lund) who has inherited his father's vast business empire. But for William taking over the empire is a poisoned challis as not only does he have to deal with the media portraying him as the inexperienced son of a business genius but he also has to deal with the company's board pushing him to close a toy factory in the town of Dover. Riley convinces William that before he makes a decision he should head to Dover and see the factory and town for himself before making any decision and of course Riley will be there to assist. The only trouble is that Dover is in the full Christmas swing of things and William is not a fan of Christmas.
You can usually break down Hallmark Christmas movies to some basic ingredients and "Christmas Incorporated" is no different. When you break it down we have a lot of typical elements; the enthusiastic young business woman, the Christmas grinch, a business on the verge of closure, a community which loves Christmas, a mysterious Santa and of course some romance oh and just for good measure a trouble making reported. As per usual this isn't a criticism but it does mean that ultimately "Christmas Incorporated" holds little in the form of surprises and whilst it means for fans of Hallmark Christmas movies the familiarity will be like a familiar old blanket for others it will make it so sugary it could do long term damage to a diabetic.
But "Christmas Incorporated" does deliver on what you expect from a Hallmark movie from the good looking pairing of Shenae Grimes-Beech and Steve Lund to the sets draped with Christmassy garlands and trees daubed in baubles. As such as an admitted fan of Hallmark Christmas movies I found this a charming little movie which had just enough Christmas going on but not so much that it becomes too tacky.
What this all boils down to is that "Christmas Incorporated" is in truth just another Hallmark Christmas movie with nothing which makes it a great movie which you will want to watch more than once during a Christmas season.